If you follow Hermit on facebook you will know that I recently discovered, and fell head over heels, for the threaded bentwood chairs by fresh, new Melbourne label Feliz. I instantly searched out this talented duo only to discover that their whole collection is all sorts of loveliness!
A beautiful balance of classic refinement, with little pops of colour and gorgeous illustrations, make each piece in their collection totally lust worthy. Adding to the beauty of the items is the fact that they have been lovingly created by hand by Feliz in Melbourne, or by artisans in India. Real consideration has been given to the choice of materials and matter of production, resulting in items that look as good as they make you feel!
They may be new on the block, but Feliz is already attracting plenty of attention, so keep an eye out because this label is really going places!
So without much further ado, please welcome our latest Meet your Maker, Feliz!
Artist Name: Feliz (aka Jane & Mel)
Artist Location: Northern Suburbs of Melbourne
Type of Work – Medium: Hand made and hand printed homewares – bedlinen, decorative cushions, teatowels, threaded chairs and more coming soon!
Feliz is quite a new company, what events lead to its creation and how would you describe your style of work?
Mel and I worked together years ago in product development and we have spoken about doing something together for a long time. But it wasn’t until we both had a baby at the same time, that we started talking seriously. It was one of those things that just felt so right – we were both totally inspired and passionate about creating products that ment something to us both and that we could leave our mark on. And finally the time was right for both of us to take the plunge!
We have a very similar design aesthetic – we love fresh, clean design with a pop of colour. Our work is very much focused on quality materials mixed with simple, fun design. We are using a really beautiful organic cotton for our bed linen and a 100% linen for our cushions.
Feliz has a strong emphasis on ethically and sustainably produced items, why is this such a huge part of your ethos and how does your company achieve this goal?
We are so fortunate to be from a country like Australia. With a background in International development and strong opinions around mass production and slave labour, creating products ethically for us was a must.
From the outset we were both certain we wanted to support local manufacturing and production as much as we could. But there was also a part of us that wanted to do something good for artisans in a developing country who need support and work in good working conditions. So we have struck a balance between local and international production. All fair trade, printed by us here in Melbourne, and traditional woodblock artisans in India.
The team at Bagru Textiles have been amazing – they have linked us with the artisans directly via video calls, so we can see the artisans printing our product. We can see where they are printing, the conditions they work in and who they are! Knowing all this means the world to us. Ethical and sustainable production always means for higher costs, but we wouldn’t change it for the world!
Who or what inspires you? Where do your ideas come from?
Gosh, we are constantly inspired by Melbournes artists and designers. We love colour, so artists like Kirra Jamison, Miranda Skoczek and Ellie Malin really strike a chord with us.
We also love clean, fresh, simple design too. We think we’ve got the balance right in our range – offering fresh and unassuming designs with a burst of colour and fun should you be so inclined.
Where can readers see / buy your work?
For now, we are selling online only at www.felizhome.com.au. Keep an eye on the stockists page of our website though – this is the next step for us!
We also hope to do a design market in Melbourne for Christmas, so stay connected via facebook for updates!
Do you have any words of advice for aspiring artists / creators?
I’m not sure we feel qualified yet to give advice to others! But for us, its been really important to surround ourselves with people who are supportive and who ‘get’ what we’re trying to do.
I think the hardest part is building something from nothing – so it’s the time when support is everything! But honestly, we’ve never been happier or more fulfilled then we are now. And at the end of the day, we don’t want to wonder what could have been.
So we say to all of you out there thinking about starting something – just give it a go!